What It Does
SalesButler's Revenue Attribution & Analytics gives you complete visibility into your lead recovery and conversion pipeline. Track leads from their source (missed call, web form, reactivation campaign) through to booked job and revenue. See recovery rates, response times, conversion rates, and total revenue generated—all in one dashboard.
Step-by-Step Guide
Automatic Data Collection
SalesButler automatically tracks every interaction: missed calls, SMS conversations, quotes sent, and jobs booked.
Source Attribution
Every lead is tagged with its source—missed call, web form, chat widget, reactivation campaign—for accurate channel tracking.
Pipeline Visualization
See your leads move through stages: new lead, contacted, quoted, and booked. Identify bottlenecks instantly.
Revenue Tracking
When a lead converts, attribute the revenue back to its source. Know exactly which channels deliver the best ROI.
Double Down on What Works
Use the data to invest more in the channels closing deals and cut what's wasting money.
Why You'll Love This Feature
Multi-Channel Tracking
Track leads from missed calls, web forms, chat, SMS campaigns, and more in one unified dashboard.
Smart Insights
AI-powered insights highlight trends, opportunities, and areas for improvement.
Recovery Rate Metrics
See exactly what percentage of missed calls you're recovering and converting to revenue.
Response Time Tracking
Monitor how fast you're responding to leads and how response time affects conversion.
Custom Reports
Build custom dashboards focused on the metrics that matter most to your business.
Team Performance
Track individual team member performance on lead response and conversion.
Perfect For
Understanding which marketing channels drive the most revenue
Measuring the ROI of SalesButler features
Identifying bottlenecks in your sales pipeline
Tracking team performance and response times
Reporting revenue recovery to stakeholders
Optimizing your marketing spend based on data