How to Get More Solar Reviews
Reviews are how new customers choose a solar installer — and how you rank in the local map pack. But most happy customers never leave one because nobody asks at the right moment. This guide covers how to get more solar reviews consistently, without nagging or awkward in-person requests.
The Process
Ask at the moment of delight
Send the review request right after the job is done and paid — when the customer is happiest about a $25,000 solar install, not days later when the feeling has faded.
Automate the ask by text
A short SMS with a direct Google review link converts far better than email. One tap, no hunting for your profile.
Route unhappy customers privately
Catch a lukewarm response before it becomes a public 2-star — send those to a private feedback channel so you can fix it first.
Showcase reviews where leads see them
Put your best solar reviews on your site and quotes so prospects see proof exactly when they're deciding.
Common Mistakes to Avoid
- !Relying on staff to remember to ask, so a busy spring and summer produces almost no new reviews.
- !Asking days after the job, once the glow of a great solar experience has worn off.
Key takeaways
- For solar installers, long sales cycles mean leads go cold without disciplined, automated follow-up — and review automation is where it shows up most.
- Handle a consultation request after an energy-bill spike first: it converts fastest and tolerates the least delay.
- Automate review automation so spring and summer demand doesn't bury the office.
Let SalesButler Do It For You
SalesButler sends the review request by text the moment a job closes, routes unhappy replies privately, and showcases your best reviews on your pages — so a solar installer builds a 5-star reputation on autopilot.
Frequently Asked
When should a solar installer ask for a review?
Immediately after the job is completed and paid, by text with a one-tap Google link — that timing gets the most 5-star reviews.
How do I avoid public negative reviews?
Route lukewarm responses to a private feedback path first, so you can resolve the issue before it lands on your public profile.