What is Missed Call Recovery?
Missed call recovery is the practice of automatically following up — usually with an instant text message — whenever an inbound call goes unanswered, so the caller stays engaged instead of dialing a competitor.
How it works
When a call is missed, busy, or comes in after hours, the system detects it and immediately sends the caller an SMS acknowledging the call and offering to help. The conversation continues by text, and the lead is logged in your CRM with the revenue it represents.
Why it matters for contractors
Most home-service businesses miss 30–40% of inbound calls because crews are on jobs. Studies show roughly half of callers who hit voicemail simply call the next business on Google. Recovering those calls turns leads you already paid for into booked jobs.
What is missed call recovery?
It's automatically texting back any caller you didn't answer, in seconds, so the lead doesn't move on to a competitor.
Does missed call recovery really work?
Yes — an instant text-back keeps the lead warm and, for most contractors, pays for the software with a single recovered job.